A blog (a truncation of the expression weblog) is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries ("posts").
One of the services that we offer our clients is blogging. Liz is an experienced writer and over the past few years has been writing blogs on behalf of many of her clients.
Some people are confused over what the difference is between a blog or a website. If you are serious about your business it is a good idea to create both and integrate them.
The reason for having both is that your blog will be updated more frequently than your website and allow you to engage more with your audience.
Also, because you're updating your blog more often, it acts as a great SEO (search engine optimisation) tool.
You can use your blog to keep your customers advised of your latest news, any deals you may have and use it to provide tips for your clients.
We use a specially built piece of software and can either teach you how to set it up, how to find subjects to write about, and how to use it to integrate into your social media or Liz can do it all for you.